What stood out from the briefing was a clear objective from the client: to bring Faro Internacional Airport closer to the city where it is located, and therefore, closer to all the Algarve region. The channel: Facebook. The communication on the social network was to be encompassing with a homogeneous heterogeneity of themes.

Crochet also produced informational newsletters for the airport’s stakeholders. Design, programming, sending, optimisation of the database and statistical analysis were also part of the job.